Rage clicks are symptoms, not answers
Repeated clicks flag frustration, but the useful work begins when you connect that signal to intent, context and outcomes.
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Use behavioural evidence with more care and clarity.
Notes for product, design and digital teams investigating how people move through web and mobile experiences.
Read mobile funnel drop-off in its Malaysian context
Device, connectivity, payment habits and language choices can make an aggregate funnel hide the experience that needs attention.
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Build a friction register your product team will use
A shared register turns scattered UX observations into accountable decisions with evidence, owners and a clear next step.
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